Myoko Embodied.
In 2026, Myoko Embodied, a founder-led beef tallow skincare brand rooted in ancestral wellness, approached Rankify to rebuild their online store from the ground up. The goal was to create a modern, high-performance Shopify storefront that matched the integrity of the product — pure, slow-crafted skincare built from grass-fed tallow — while improving brand perception, educating new customers, and driving organic search visibility from day one.
Challenges
The old site was functional but off-brand. It didn't show what made Myoko different, didn't educate customers on a product most have never knowingly used, and wasn't built to be found in search.
We had to solve all three at once — without losing the earthy, honest tone the brand is built on.
Final thoughts
The new Myoko Embodied store is the brand's first real digital home — built to sell today, built to rank tomorrow.
For us at Rankify, this project was a chance to do what we do best: pair considered design with the technical SEO scaffolding most boutique ecommerce stores never get.
Rankify